Introducing the new revolution in hair drying.
This new BLDC motor is completely different, as for the first time you can enjoy 7 times more power than other dryers, with a super-lightweight design and a truly low noise level.
Achieve fabulous, high-impact hair with total frizz control thanks to its ionic generator, which reduces frizz for a smooth, salon-quality finish in half the time.
This dryer features variable power and temperature controls, allowing you to adapt the drying process to your hair type, while the COLD button helps set your style with a burst of cool air.